Frenchie studio

My name is Fransje Calf, a 30-year-old art director and film director from Amsterdam. Working as a freelancer in the creative sector, I started as a graphic designer and concept developer and eventually became a film and photography director. My work involves developing concepts for campaigns, guiding creative teams, writing scripts, and directing productions.

My style is open, youthful, and playful when it comes to visual identity, concepts, and directing. While also incorporating socio-cultural statements seriously, I value connection and equality, both within creative teams and as the ultimate project goal.

My work is aesthetically pleasing, characterized by photographic style and recognizable graphic compositions. As a color enthusiast, I believe that color impacts a film’s message. Also my storytelling is thought-provoking, driven by my never ending curiosity from a young age.

view my portfolio here